Tatarstan manufacturers can take part in a new project of comprehensive support for local brands

The project participants will have access to tools for product development and promotion, which will take their business to a qualitatively new level, increase awareness and strengthen their position in the domestic market. 

On May 25, the Cultural Development Center of Zelenodolsk will host a presentation and training within the framework of the integrated support and development project for Russian entrepreneurs "Platform for Growth". The event was initiated by the largest Russian marketplace and the Agency for Strategic Initiatives (ASI).

The program is aimed at achieving the goals of the national project "Efficient and Concrete Economy" to support domestic production and increase the share of enterprises in non-resource sectors of the economy. 

The Growth Platform provides local brands with a range of infrastructure support measures and a unique range of features of the Wildberries digital trading platform. Residents of the project get access to tools for creating and promoting products, bringing products to a new level of development and recognition, and qualitatively strengthening their representation within the country.

At the moment, 9 regions and more than 286 brands have joined the initiative. The turnover of participating companies on the well-known marketplace has already increased by more than 60% compared to the same period last year.

In order to become a part of the project, it is necessary to pass a competitive selection and meet certain criteria.

Thus, Russian manufacturers of consumer goods with a shelf life of at least 3 months and a production localization level of at least 50% can become participants. Already represented on the marketplace or planning to enter the online platform, and included in the register of small and medium-sized businesses. Companies must have their own brand or have a registered trademark.

The training will take place from 14:00 to 17:30 at the address: Zelenodolsk, Korolev str., 17. To participate in the selection, pre-registration is required via link.