Small and medium-sized businesses of Tatarstan will be able to place outdoor advertising at a price of 1 ruble

As part of the joint program of the Ministry of Economic Development of Russia and Gallery, Tatarstan entrepreneurs will be able to launch advertising on digital screens in a simplified way.

The Ministry of Economic Development of Russia and the largest digital outdoor advertising operator Gallery on the basis of the centers "My Business" launched a joint program "Advertising from the ruble", within which entrepreneurs will be able to simply launch advertising on digital screens.

Each entrepreneur, when replenishing an advertising account with any amount from 1 ruble, will have access to 10,000 bonus rubles and free development of an advertising creative. In addition, small and medium-sized business owners will be trained to independently launch outdoor advertising campaigns at webinars and personal consultations.

Advertising under the support program can be placed in 32 cities of Russia, including Kazan. The work is carried out through the outdoor advertising marketplace VDOOH: you can tell about your business on billboards in your hometown or, if necessary, throughout the country.

To participate in the program, you must:

1️. Apply on the SME.RF Digital Platform in the section "Regional support measures", select the service "Program for advertising on digital screens throughout Russia"

2️. Register on the VDOOH website using the link that will be sent to the e-mail address specified in the application from the My Business Center;

3️. Create a new campaign and select the type of advertising campaign (contacts or impressions);

4️. Top up the budget from 1 ruble and get 10,000 bonus rubles and free creative development. The points will not burn out at the end of the program, if you did not have time to spend the bonuses.

 5. Launch an ad.

More information about this service can be found by calling the hotline number of the Center "My Business": 8(843)524-90-90.

It should be recalled that the support of domestic entrepreneurs in the Republic of Tatarstan is implemented by the My Business Center and the Export Support Center subordinate to the Ministry of Economy of the Republic of Tatarstan within the framework of the national project "Small and Medium-sized Entrepreneurship and support for individual entrepreneurial initiative", which was initiated by the President of Russia.