The service "Market Assessment and business plan calculation" has become available to users of the SME.RF Digital platform. It will help current and future entrepreneurs analyze the situation in their chosen field and conduct business planning for more than 160 types of activities.
All calculations are made on the basis of average indicators of real business practices in the regions with the possibility of personal parameter settings. Based on data from Rosstat, the Federal Tax Service of Russia and 2GIS, the digital platform will tell you which outlets are in the greatest demand in the selected city and area, how many competitors and potential customers are around, and what profit you can expect.
"For effective work, entrepreneurs need constant monitoring of the market, competitors, consumers and other factors affecting the business. An incorrect assessment of such parameters as the competitive environment, required investments and current costs entails risks and can negate efforts to open and expand your business," said Alexander Isaevich, CEO of SME Corporation. — A new service on the SME.RF Digital Platform helps to objectively assess the market situation and choose a suitable business strategy."
At the start, more than 300 standard business plans have already been posted in the Market Assessment and Business Plan Calculation service. They include data on the necessary investments and estimated payback periods, planned revenue and profitability of sales. Business plans also contain the main stages of implementing a business idea by month, a list of necessary documents, staffing, characteristics of the territory (consumers, competitors, transport and even parking), calculation of credit obligations and their impact on profitability.
"Like entrepreneurs belonging to SMEs, the self-employed can also make online calculations of the market niche and draw up a business plan. For them on SME.RF has 15 standard formats for organizing your business, adapted to the conditions of the professional income tax. These include hairdressing, make-up, manicure and pedicure services, specialists in repairing clothes, shoes, computers and digital equipment, photographer services, manufacture and sale of confectionery products," added Alexander Isaevich.
Currently, calculations within the framework of the new service are available in 183 large cities, primarily with a population of over 100 thousand people. SME.RF users of 85 regions can take advantage of the new feature.
Let us recall, the digital platform of SME.RF was created and is being developed in accordance with the goals and objectives of the national project "Small and Medium-sized Enterprises", which was initiated by President Vladimir Putin.