The number of republican suppliers and their sales on online platforms increased 3 times

The crisis in the economy has stimulated the steady growth of online commerce. Over the past 3 months, the number of republican suppliers and the volume of their sales on online platforms: Ozon and KazanExpress - increased 1.5 times, while on the Wildberries online site, sales of suppliers from Tatarstan increased 3 times. Representatives of the above companies, within the framework of the videoconferencing meeting with members of the working group on ensuring sustainable development of the economy of the Republic, spoke about the benefits of working on sites, the basic conditions for cooperation as suppliers and promoting products through marketplaces.

The Republic is systematically working to attract large companies in the e-commerce sector. This year it is planned to open logistics centers Ozon and Wildberries. The first stage of the new Wildberries logistics complex with the area of ​​50 thousand square meters will open in June 2020, the second turn for 50 thousand square meters will be launched by the largest Russian online retailer before the end of 2020. Another major market player - Ozon plans to implement an investment project to build a logistics center in Zelenodolskiy district. The first phase of the distribution center will be launched in the 3rd quarter of 2020. The area of ​​the first stage will be 38 thousand square meters. The opening of new hubs will enable republican producers to significantly reduce transportation costs, rent warehouse space and, in general, optimize business processes. The work on opening the centers is being carried out according to the schedule; during the period of self-isolation, construction was not suspended.

The Tatarstan company KazanExpress also plans to build a logistics complex on the territory of the Sviyazhsk interregional multimodal logistics center with a total area of ​​10 thousand square meters (1 stage). The complex will include facilities for storing and processing orders.

During the regime of self-isolation caused by the epidemiological situation, the growth of republican sellers on electronic platforms was recorded. So, in April, the number of registrations of new businesses from Tatarstan at the Ozon marketplace increased 2 times relative to the average daily value in March. In total, several hundred companies from Tatarstan are actively selling at the marketplace, and more than 500 Tatarstan entrepreneurs are in the process of bringing goods to the site.

Wildberries also notes a growth in suppliers. In April, this indicator grew 7 times, in May - 11. Sales of suppliers from Tatarstan for the first 4 months of the year increased by 195% compared to the same period last year. The share of Russian goods at the site increased from 40 to 45%. The number of suppliers from Tatarstan at the site is constantly increasing, currently there are 480 of them.

For the convenience of entrepreneurs, the registration procedure at marketplaces has been simplified. Now, for example, in order to start working with Wildberries, it takes no more than 5 minutes - just upload a scan of your passport and accept the offer. The company plans to continue optimization in this direction. By the end of May, the workflow for existing suppliers will be reduced by 99%. It will be formed by company representatives and fully maintained electronically.

In turn, to support entrepreneurs of the Republic, the Ministry of Economy of the Republic of Tatarstan has launched a subsidy program for 100% of the costs of enterprises engaged in the food and beverage segment related to paying commissions for food and meal delivery services. The subsidy is provided for reimbursement for April and May 2020. Among the aggregators that joined the program are Ozon and Wildberries. So, Tatarstan entrepreneurs selling food products will be able to compensate for the sale commission, as well as the cost of shipping and placing their goods on the marketplace sites.

In conditions of economic recovery and business activity, entrepreneurs need to actively use the opportunities presented.